Saturday, 18 June 2011

Paris is full of colour

It's true, techno bright, hyper saturation, ultra vitamins, they all mean the same thing.

I'm just back from Paris where the designer stores are looking fantastic!
Lanvin, Joseph, Mui Mui, Merci, Marni, Chloe, Celine, Stella Macartney, all looked great with super hyper colours for the new season.

Favourite colours were, hot pinks, orange, bright tomato red and a bright golden yellow.
Skirts are back, also shorts and seventies style trouser suits or high waisted, loose and fluid pants in new fresh colours.

This new statement in bright colours is often combined colour on colour, but also in strong combination with black, creating graphic contrast, or with white offering a freshness to the vitality statement.

The mix and match approach to colour was especially visible in  Printemps which had a super vibrant statement, showing key pieces from Jill Sander Spring 11 collection, in the entrances.
Printemps have really comitted their consumers to colour!

It looks new, and dynamic.
I think us as influencers, have a role to convince the retailers too, so let's
"be brave!" and "go for colour!" for at least the next 2 years!

Go for colour.
Creativity is imagination made real!